Tiffani Lee Joseph/Senior Copywriter
Nissan/BET Awards Experiential and Stunt
Jeep Grand Cherokee Print
U.S. Navy Digital
U.S. Navy Print
American Heart Association web banners
Jeep Grand Cherokee TV
American Heart Association Print
EPA/Ad Council Outdoor
Walmart/Essence Festival Experiential
After the SB spot, we launched this site to keep the momentum going:
The upcoming videos live on this Facebook page:
See the page in its entirety:
Read all the awesome copy I wrote:
Out of clever CTAs:
"Don't react. Prevent the attack" is an outdoor campaign that empowers moms of asthmatic children to be proactive, not reactive.
We'll do this by placing life-size cling-ons of children playing throughout an urban community.
This will show moms that even their asthmatic child can have a normal childhood.
And all they would have to do is visit our website and follow a few easy, preventive steps.